Meet Your True God — Artificial Intelligence

Pivot, quit & grit — You live in a world of rules, limits, and fences. By the time you turn 18, you’ve already been told some things are impossible — or impractical if you’ve been surrounded by visionless adults who want to appear nice — thousands of times. The list of things you’ve been taught…

Making art that changes lives — not just content for the algorithm — My son sprinted down the beach along firm, wet sand nearest the tide. He left a trail of erratic footprints in his wake that sparkled in the afternoon sun as the bottoms filled with ocean water. It was just past low tide, and each wave crept a little further up…

Likes and follows don’t pay the bills — Social media is a time and money sinkhole. If you own a small business, it seems like everyone is trying to get you to use social media. Platforms like Facebook, Instagram, and Twitter are pushing hard for small businesses to embrace social media marketing. Digital marketing gurus are spending big…

And it’s all about being human — Experienced marketers expect change. If you are still using the same strategies and tactics today that worked 20 years ago, you will get buried. It has been quietly whispered in marketing circles for the past few years that Google has been suppressing organic reach. It has been more difficult to…

What were you meant to do? —

Yes! But first, you have to stop being a snob — Every few months, I see another angry artist manifesto declaring, “art is not content!” What’s the difference between art and content? For many artists, content is crass commercialism at its absolute nadir. …

The soothing surety of the sunrise —

What would you do with lightning in a bottle? —